M & D Flooring Ltd.

M & D Flooring is a family run flooring contractor based in Great Stukeley and Ramsey near Huntingdon, run by Silsby family. Owner David has been in flooring since 1976, becoming a sole trader in 1994 working for various shops in the local area. In 2002, David's Son Matthew finished school and decided to learn the flooring trade too. M & D Flooring was created in 2005 when they realised about taking responsibility for the whole flooring project.

Managing the whole process from quoting to fitting meant we could do everything in the right way and guarantee customer satisfaction. 

What M & D Flooring needed

During our first meeting with the client, they informed us about the website and their business. They were having a word press website built with all details of their business. In spite of having a good website they don’t have good amount of visitors on their website. They were planning to start with both organic and paid search marketing campaigns and want to get quick results form them. They were planning to target few countries in UK like (Huntingdon, Cambs, Ramsey, St. Ives).

What Webcare did

Initial Analysis:

Based on their requirement we recommended to first create an enhanced list of keywords that they want to target. Based on the selected keywords we planed to start our work.

On-site Recommendations:

1.  We recommended to add some pages relevant to their services so that they have a better platform to target the planned keywords.
2. We recommended to add proper keyword density in pages, user friendly sitemaps, footer navigations etc, to get a better user experience as well as search engines results.

Linking & Off-Site Recommendations:

1.  We recommended to start with Directory listing in different web directories having good Domain Authority.
2. We also recommended some Articles posting in article directories taking care of latest google guidelines.
3. Along with these Blogs Posting, Blog Commenting, Forums posting to reach all type of prospects.